The year I discovered Sagmeister

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Eight Hour Day + Studio on Fire 

Two of my favourite studios coming together here.
Designed by EHD and printed by SOF – Words EHD.

“We created this identity with the understanding that we would be traveling for a year…Instead of a standard letterhead, we opted for a postcard and notecard. We felt this was more mobile and highlighted the idea that we were on the road. We also use a stamp to pinpoint our location on a map on the mailing label…Our new blog was a large part of this trip…we wanted to have something to give people we met along the way, or those people or places we wanted to feature that wasn’t as stuffy as a business card. Our solution was the blog pog – a bit quirkier leave behind that let people know we were going to blog about them (EHD Likes You) or simply directed people to the blog to find out more (EHD Was Here).”

Eight Hour Day + Studio on Fire both awesome + both in Minneapolis…!

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Studio On Fire – designed by Cathy Daly

I haven’t visited Studio On Fire’s site for a while – too much stunning print work on offer to even make an informed choice! Top of their blog seems a great place to start…

“These cards were letterpress printed in three colors on an appropriately sandy colored Mohawk Loop Antique Vellum Husk, custom pasted to a 220lb weight. Note how the island seal is printed in with just tonal transparent white ink. After the letterpress printing, these sheets were pasted back to back with digitally printed sheets (with the island beach image) for a 320lbC final weight. Those sheets were trimmed into oversize 4 x 2 inch business cards and edge colored in a matching blue.”

“This textural business card was designed by island director Cathy Daly for Musha Cay, David Copperfield’s lush 700 acre tropical retreat.”

Studio On Fire – words + work

Filed under: Design, Graphic, Printing techniques, , ,

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