The year I discovered Sagmeister

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Second Chance – Leo Burnett

Second Chance film aimed at employers and just asking that question of would you give an offender a second chance? Created by Leo Burnett UK for Business in the Community – a UK charity (I have to say never heard of..). From Leo Burnett’s own website – “the first ad ever to subvert the ‘Skip Ad’ function”.

Seen via D&AD In Book Nominations 2014 – Writing for Advertising.

Filed under: Design, Film, UX design, Writing, , , ,

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